Photographic strategies
Cindy Sherman – “Untitled #463” (2007–2008) Cindy Sherman is an American photographer from New Jersey. She is known for her self- transformations of fictional characters. She explores topics of identity and gender. Furthermore, Sherman is a pioneer of conceptual portraiture. The strategy Sherman uses to produce her work is self-directed. She is her own photographer, model, makeup artist, stylist, and director. She styles herself in disguises with wigs, costumes, and props to create a character. Sherman’s approach is performative and analytical. She stages herself in familiar scenes where that creates questions and conversation. In the Art21 video, one striking image shows Sherman styled in a Balenciaga outfit.In Untitled #463 , from her Balenciaga fashion series, Sherman poses in a Balenciaga outfit at a groovy party with her friends.The image falls within the genre of conceptual portraiture, because it is a herself in fashion and fine art photography. The lighting is soft...